The Journal: Writing Sales Copy (Book Descriptions)
In today’s Journal * Topic: Some Stuff on Writing Sales Copy * Today * Of Interest * The Numbers Topic: Some Stuff on Writing Sales Copy To clarify, when I say “sales copy,” I’m talking about the book description that goes on the cover of your print book and/or that accompanies your cover on Amazon, B&N, Kobo, Smashwords and anyplace else where your book is for sale. A few days ago, a mentoring student and I talked in some depth about sales copy for her new novel. Later, she sent me two options to look over. I made very few … Read more